Navajo, set up in 2001, is a part of the BBDO communication group. It focuses on community marketing. This means bringing together people who have something in common: the may share an interest, a profession, or follow the same lifestyle: young people, IT developers, ICT directors, football supporters, golf players, marketers... just to name a few.

What we do in concrete terms:

• build, develop and maintain the platform so as to inform, mobilise and bring together a specific target group using a mix of online and offline activities, in order to strengthen the relationship with the target group
• devise concepts and develop integrated communication campaigns that reinforce a sense of belonging within the community
• build a world around the brand
• think in result terms

Contact persons for BeJUG at Navajo are Karolien Van Geldre or Niky Patyn